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Sponsor Profiles

Sponsor Profiles

947

Partnership Type
Media Partner

If Joburg is South Africa’s heart, then 947 is its racing pulse. We’re here to keep you connected to the city, engaged with the boldest personalities, and moving to the biggest hits – all day and all night. We’re committed to changing lives through the generosity of Joburg and its people and making a difference where it counts.

Amarula

Partnership Type
Activation Partner

Amarula is a distillation of the Spirit of Africa – warm, exotic, rich and inherently shareable, bottled for you to enjoy wherever you are in the world.

Bosveld Charcoal

Partnership Type
Activation Partner

South Africa’s largest supplier of charcoal, briquettes and related braai products and accessories.

Braaing is one of South Africans’ favorite pass times, where friends and family enjoy a great meal together, prepared over hot coals just like our forefathers did 100’s of years before.

Our favorite pass time is world-renowned and albeit most other countries believe their method of BBQ’ing is best, we know better, do it better and enjoy it as it should be.

Bosveld Charcoal is the only supplier that guarantees its products with a full money-back commitment. This is because we’re confident that no other product on the market competes with the Bosveld Charcoal quality.

BraaiBoy

Partnership Type
Activation Partner

Besides the usual “Raak jy nie gatvol vir braai nie?”, the most common question I get asked is “How did you decide to do this?”.

In Short: It started out as a dare, a dare to braai every day for a year… and that was ~15 years ago 🙂

I keep doing it because now I get to travel the country and now and again, the world, braaing up a storm and meeting and working with some of the coolest people ever! I dunno how I got so lucky, but I’m damn grateful that I did!

DTIC

Partnership Type
Endorsement Partner

The Department of Trade, Industry and Competition (the dtic) was established after the merger of the Department of Trade and Industry and the Economic Development Department.

A dynamic industrial, globally competitive South African economy, characterised by meaningful economic transformation, inclusive growth and development, decent employment and equity, built on the full potential of all citizens.

Essesntial Flavours

Partnership Type
Media Partner

Essential Flavours is a one of the top food and wine magazines in South Africa, where culinary enthusiasts indulge in a celebration of taste and lifestyle. Both our hard copy and online food and lifestyle magazines are tailored for individuals who are passionate about flavours. We provide tantalising recipes and wine news, inspiring readers to explore their culinary creativity and stay up to date with what’s happening in the industry.

With diverse content including reviews, interviews, recipes, and features, we empower people to master home cooking like seasoned professionals. Join us as we unlock the potential of food and wine, inviting you to savour every moment with Essential Flavours.

Farmer’s Weekly

Partnership Type
Media Partner

Farmers Weekly is a magazine aimed at the British farming industry. It provides news; business features; a weekly digest of facts and figures about British, European and world agriculture; and livestock, arable and machinery sections with reports on technical developments, farm sales and analysis of prices.

FASA

Partnership Type
Endorsement Partner

South Africa can be proud to hold the torch for franchising in Africa. As the oldest internationally recognized Franchise Association on the continent, FASA has been responsible for the roll-out of ethical franchising in South Africa.

The Association was founded in 1979 when the pioneers of franchising in South Africa, including such long-standing brands such as Wimpy, Mend-a-Bath, Steers, Milky Lane, Minit Print, Juicy Lucy, Mike’s Kitchen and King Midas, got together to form an Association that would set down ethical standards, become a forum for networking and promote the business format of franchising to both business and the public.

In retrospect, the forced isolation brought on by many years of sanctions strengthened franchising and the role of FASA, which concentrated on encouraging home-grown concepts rather than bemoan the lack of foreign franchises and set about establishing a very strong franchising ethic.

Over the years FASA’s mandate has included various areas of development, in line with socio-economic, legal and political shifts.

Golden Cloud

Partnership Type
Infrastructure Partner,Activation Partner
Just as each Golden Cloud is prepared for golden moments, so too is our story.
Since 1940, Golden Cloud has turned ordinary family moments into ones of pure gold – where frowns become smiles and dough is heated up to warm, delicious and fresh delights. Because of our proud history in South African homes…ezilalini, elok’shini, on farms or in leafy suburbia – we have made it our mission to be part of your most precious memories. We’re as South African as koeksisters, amagwinya, idombolo, isonka samanzi, dikuku le gemer and tannie Marie se melktert.
The secret… it’s in the softness

inBound South Africa

Partnership Type
Media Partner

InBound SA is a luxury lifestyle magazine in South Africa, tailored for those passionate about luxury living. It offers an unparalleled exploration of the finer aspects of life, focusing on travel, fashion, beauty, health, design, vehicles, finance, and business.

Immerse yourself in exclusive travel destinations, lavish accommodations, and unparalleled experiences that cater to discerning tastes. Our online lifestyle magazine features trends in luxury travel and insights into high-end fashion and business, both inspiring and informing readers. InBound SA is your guide to an elevated lifestyle, where luxury, travel, fashion, beauty, and business converge harmoniously.

Karnaval Entertainment

Partnership Type
Infrastructure Partner

Karnaval Entertainment is a specialised bar service company managing events bars from A-Z.

Red Bull

Partnership Type
Infrastructure Partner

Inspired by functional drinks from East Asia, Dietrich Mateschitz founded Red Bull in the mid-1980s. He developed not only a new product but also a unique marketing concept and launched Red Bull Energy Drink in Austria on April 1, 1987. A completely new product category was born – energy drinks.

Red Bull Gives You Wiiings Since 1987

ROVE SA

Partnership Type
Media Partner

Rove SA is South African travel magazine that captivates readers with interesting features and insightful content. Working closely with the travel and tourism industry, Rove SA serves as a valuable travel guide, promoting South Africa and Africa as preferred holiday destinations.

Our online travel and lifestyle magazine features adventures, activities, leisure, lifestyle, and comprehensive reviews on accommodation, wine, road trips and getaways in South Africa.

Designed for every budget, age group, and activity level, Rove SA inspires readers to explore and revel in the beauty of South Africa, championing local businesses and showcasing the country’s distinctive offerings to the world.

SAAFoST

Partnership Type
Endorsement Partner

SAAFoST is the Association for Food Scientists, Technologists and other Professionals serving the food and allied industries in South Africa.

SAAFoST is a non-profit, largely volunteer-run, national association of food science and other technical professionals concerned with advancing food science and technology knowledge. This it does by publishing a membership magazine titled, Food Science and Technology, encouraging scientific research and the publication of papers and articles, organising meetings, seminars, workshops, exhibitions, congresses and assisting in educational activities. Currently, the Association has members throughout Southern Africa. The Cape, KwaZulu-Natal and Northern branches attend to the regional affairs of the association. SAAFoST members connect with each other on the membership platform.

SAFSMA

Partnership Type
Activation Partner

The South African Fire, Smoke & Meat Association.

SAFSMA is a non-profit organisation aiming to elevate the art and culture of open fire cooking in South Africa and Africa as a whole.

Through international affiliations we’ll introduce the world at large to our uniquely South African style of outdoor cooking.

SAFSMA’s mission is to grow and strengthen the art and sport of live fire cooking in South Africa along sustainable, ethical standards and represent South African enthusiasts through links with international counter parts, offering them the opportunity to match their skills against the best in the world.

Six Gun Grill Seasoning by Crown National

Partnership Type
Show Sponsor Fire & Feast Meat Festival,Activation Partner

Proud sponsor of the Fire & Feast Meat Festival.

Add value and flavour to your food with Crown’s best-selling food seasoning and sauce. Six Gun Grill is a well-balanced blend of herbs and spices and is ideal for grilled beef, chicken and lamb as well as potjies, mince and stews!

Smoke & Grind

Partnership Type
Activation Partner

Pitmaster | Private Chef | BBQ Smoker | Event Organizer | Saucemaker | Spice Wizzard | Rub Bauss

South African Chefs Association

Partnership Type
Endorsement Partner,Activation Partner

SA Chefs is a non-profit industry body, founded more than 49 years ago, that represents the interests of chefs, cooks and caterers at all levels, with a focus on skills development, the celebration of culinary professionals and transforming the industry.

SA Chefs aims to have a significant impact on the careers of the chefs with whom we share the knowledge that our members have acquired through international food promotions, competitions, workshops, educational conferences and various other learning experiences. To date we have over 12 500 members that include catering and hotel company directors, restaurateurs, chefs, cooks, culinary educators, apprentices and trainees; who can be found in every type of catering field.

Superspar Polofields Crossing

Partnership Type
Infrastructure Partner

At SPAR we continuously strive to achieve the highest standards of quality in all areas, from our warm and dedicated service to all our products. With the objective of consistently meeting the individual needs of every customer in a caring and homely environment, from our warm and dedicated service to all our products.

TIGER BRANDS

Partnership Type
Infrastructure Partner,Activation Partner

Woven into the fabric of our beautiful country is the story of an extraordinary company that has touched the lives of South Africans for over nine decades. The Tiger Brands’ story is one rich in bold moves, belief and brilliance, centred around our expansive portfolio of proudly South African brands. From iconic TV adverts like the Koo ‘Mama Thembu’s getting married’ advert to cherished memories of sharing a Tinkies with your best friend on the playground, our brands have been part of the moments that matter in the lives of millions of South Africans since 1921. We have developed an intrinsic understanding of our consumers’ needs, recognising the moments when they need us most, and how best to meet these needs from the very beginning of life through to old age. Our purpose is simple – to nourish and nurture more lives every day.

Passionately created by people who are consumer-obsessed, our brands remain consumer favourites year after year. Koo is a market leader and enjoys heritage status alongside “oldies” like Fattis and Monis, Jungle Oats, Enterprise, All Gold, Purity, Oros, Ingrams, Doom and Tastic Rice. Such endurance is not a coincidence, it is the result of consumer-focused strategy and excellent execution. The goals we have set for our company can only be achieved if we hold uncompromisingly to our values, as well as to our commitment to developing world class, passionate people. As we work towards a more sustainable future together, we hold ourselves to a high standard. In this way we are able to cultivate a winning culture.

Umlilo Charcoal Products

Partnership Type
Infrastructure Partner

Umlilo Charcoal Products (Pty) Ltd was formed early in 2014 following an extensive study into the feasibility of manufacturing and distributing charcoal and related products in Southern Africa.

All our charcoal is sourced from Namibia and no chemicals are used as additives in our products. The company’s operations are based in Hartebeespoortdam from where it distributes its products throughout Southern Africa as well as into the European market.  

Our Products

  • Namibian Hardwood Charcoal packed locally in 4kgs.
  • Namibian Hardwood Briquettes manufactured and packed locally in 4 kgs bags.
  • Fire lighter tablets manufactured and packaged locally in 300 gms carton boxes.

Urban Foods

Partnership Type
Infrastructure Partner
Introducing Urban Foods, where customer satisfaction is our secret ingredient! We know you value only the best ingredients and timely deliveries.
That’s why we’re here to ensure you have everything you need, every day of the week, bright and early.
Experience the freshness with Urban Foods!

Valpré

Partnership Type
Activation Partner

Valpré, distinguished by its naturally sweet taste.

Our world class spring water spends up to 15 years filtering naturally through the ground before making its way through our bottling process and becoming the Valpré water you know and love. Best served cold for maximum refreshment.

DID YOU KNOW?

Did you know to preserve the extraordinary properties Valpré goes through, our bottling process is designed to ensure that the water is bottled as close as possible to how we found it?

Weber South Africa

Partnership Type
Infrastructure Partner,Activation Partner

CHARCOAL BRAAIS

Nothing quite matches the unique smoky flavour you get when cooking with a quality charcoal grill, making it the ideal choice for any barbecue. The Weber® range of charcoal barbecues offer something for everyone, from portable smokers and our versatile Kamado Series to the original and time-tested Kettle Series grill – nothing comes close to the authentic taste.

Windhoek

Partnership Type
Infrastructure Partner,Activation Partner

Windhoek beer is brewed to the centuries-old German quality standards of the Reinheitsgebot, which decrees that pure beer may only be made from malted barley, hops and water. No other stuff!

At Windhoek we believe in quality over quantity, and our select range reflects that. Each beer has a distinctive style and character, keeping it 100% Real.

Book now and you could be upgraded to V.V.I.P.

Buy your standard tickets to the Mzansi Food & Drink Show between now and 14 June and your party could be upgraded to V.V.I.P. These Exclusive Hospitality tickets, valued at R2995 each, will give you and your guests:

  1. Access to VIP Parking
  2. VIP Fast Track / Priority Entrance
  3. VIP Mzansi Tasting Glass
  4. Access to all Shows & Exhibition Areas
  5. Access and free Tastings at the VIP Great Spirits of Mzansi Bar Lounge
  6. Access to the Windhoek Chef’s Table Outdoor Fine Dining Area
  7. Free Cheese and Wine Tastings on the Mzansi Cheese and Wine Route
  8. Reserved VIP Seating at all Demonstration Areas & Cooking Competition Theatres
  9. Welcome Canape’s & Drinks at the “Fusion of Taste Chef’s Table” Dining Experience
  10. A 3-Hour, 7-Course Pairing & Tasting Fine Dining Experience – “A Fusion of Taste Chef’s Table”

Don’t miss Africa’s culinary experience.
The Mzansi Food & drink Show 15 to 17 June at
Kyalami Grand Prix Circuit and International Convention Centre.